“The only way to do great work is to love what you do. If you haven’t found it yet, keep looking and don’t settle.”Steve Jobs
Achieving your goals is a process and a journey.Your motivation for making your desired change is what keeps you going.By refusing to settle you are making a commitment to make the necessary changes.
The danger with this is that if you are constantly living in the future, you can struggle to deal with the present.
This can breed frustration and a feeling of being overwhelmed, which can cause you to give up.Something that many of my clients struggle with and an issue we tackle together in Module 7 of my Creative Career Change Bootcamp!
If you can’t wait that long, here are 3 tips on how to make peace with your current situation - today.
Be the change you want to see
Sometimes, when we are desperate to change our circumstances, we can feel pretty disenchanted with our current scenario.We can’t wait to move on and get frustrated when change doesn’t seem to be happening fast enough.Frustration and disappointment only breed more of the same.So it’s important to find a way to feel happiness and contentment right now.
Be thankful
When things aren’t moving as quickly as you hope, it’s easy to zone everything else out and just notice the negative. Although it’s natural to want to evolve and improve, appreciation and being thankful for what you’ve got right now, is the key to attracting more positive experiences. Remember - you can only start where you are, with what you've got!So train yourself to get better at spotting the silver lining.
See the bigger picture
Remember, you are not your job/career.You are so much more than that.Make time to give your attention to the other roles that you play in life such as mother, sister, wife, best friend, sports champion!An all or nothing mentality can put you under unnecessary pressure.This can make your journey so much more stressful and not very enjoyable.Where there is no joy, there is no love.Where there is no love, there is no true success.
Need help making peace with your current situation?Register here for my new Online Career Bootcamp!
This week, Makeup Artist and Arbonne Independent ConsultantRae Sinclair, shares advice on the importance of finding support from the right people. Her experience shows that it really can help to reduce your fears when trying something new!
What was your inspiration for following a creative career path?
Creativity has always been part of me, but I had suppressed it for quite some time. Makeup and skincare has been part of my life from the age of 12 years old.
What has been your biggest career challenge so far and how did you overcome it?
My main career challenge is trying to grow. Especially as a single person trying to run my business, as well as currently working fulltime in a non-creative role.It’s been tough, but makes you stronger.
What type of mind-set do you need to pursue a creative ambition?
You need persistence to succeed in a challenging and competitive market.
How do you stay motivated?
My motivation comes from networking, talking and keeping myself focused by being around like minded people.
What tips would you give for those trying to turn a creative career vision into reality?
Keep believing in you. Market your business online and offline. Join a strong personal and professional network group. Build and maintain great relationships and good networking friends!
Inspired by Rae?Like the Creative Careers Coach Fanpage for daily inspiration!
“Expose yourself to your deepest fear; after that, fear has no power, and the fear of freedom shrinks and vanishes. You are free.”Jim Morrison
Before you can gain the career you really want, you need to remove the thought patterns that are holding you back.This is exactly what I’ll be helping you tackle in Bootcamp Module 6. Sometimes is much easier to look outside yourself for reasons why you’re not where you want to be.Yes, external factors play a part in determining your future.How you were raised, the state of the economy, the list is endless.But, it’s how you choose to deal with the fear these situations create that will ultimately determine your success.Here are 3 tips on confronting what’s really holding you back.
See fear for what it really is
There are really only two emotions; love and fear.Love is expansive and fear is limiting.The situations we encounter throughout our lives constantly force us to make a choice between these two.You know if you’re living in fear because you are scared to step out of your comfort zone and make the changes you truly desire.Ask yourself ‘what exactly is holding me back?’ A lack confidence?A feeling of unworthiness? Fear rejection?These fear based thoughts can manifest as procrastination or self-sabotage.Not good starting points for achieving your goals!
Check your assumptions
Be sure you know the difference between a belief and a fact.Your beliefs are based on your most common thoughts.They are influenced by your perceptions and therefore shape your experiences.If you hold the belief that; “Only people with from rich backgrounds can succeed in fashion” or “There are just no opportunities out there.” Then this is what you will experience.What you believe may apply to some, but not all. It’s important to remember that perception and beliefare not fact.They are ever changing depending on your view point. This is where the freedom lies.
Re-write your script
Sometimes the fear based scripts we are running to in our minds have been imposed on us by others.I’ve worked with clients who’ve had their creative abilities criticised by a parent or teacher.They still hold onto that feeling of not being good enough, which affects their outlook today.Identifying where negative beliefs have come from is one of the ways to begin releasing them.
Venturing out of your career comfort zone takes a lot of courage and determination. This week actress Anna Downes lets us in on why she decided it was time to step out from behind the scenes.
What was your inspiration for following a creative career path?
I have always been passionate about acting. After 10 years of working behind the scenes, I decided to make the step.
What has been your biggest career challenge so far and how did you overcome it?
Acting is a hugely competitive industry. Rejection is part of an actor’s job description! I overcome this by focussing on my successes and not taking it personally. Nothing is wasted, it is all good experience.
What type of mind-set do you need to pursue a creative ambition?
You need a thick skin! A positive, determined and flexible mind-set.
“There's a drive in me that won't allow me to do certain things that are easy.” Johnny Depp
There will naturally be gaps between where you want to be and where you are now.Going for your dream is all about stepping out of your comfort zone.Anything worth pursing is going to take determination and will inevitably stretch you and this is the theme of Module 5 in my Creative Career Change Bootcamp.Sometimes this stretching will not feel comfortable.But, that doesn’t mean that it’s not good for you!So, here are my top 3 tips for preparing to step out of the zone:
Define your plan of action
Think of an athlete going for gold.All the hours of training, sweat and tears that they put themselves through.That is how committed they are to making positive changes. Before you can develop your own action plan, you need to reflect on what you are currently doing.This will help you identify what approaches are working and what techniques you need to change. This clarity will boost your commitment.
Remember you’re a work in progress
You’re not the finished article; things don’t need to be perfectly in place before you can get started.Drop perfectionist tendencies as they will stop you in your tracks.
Look at what you’re already achieved
Although you may not yet have reached your end goal, learn to appreciate what you have already achieved.There will be aspects of your current approach that work.Hold onto these and build upon them when defining your new strategy.
Want help assessing your plan of action? Sign up for my one-to-one mentoring!
Ready to get the career you REALLY want?It can be done!Sarah Nickolds works as a Visual Merchandising Co-ordinator for Office Shoes at their HQ in London. This week she shares her story…
What was your inspiration for following a creative career path?
My inspiration was that I learnt that I had to be in a creative role in order to feel fulfilled! You spend such a large proportion of time at work it’s really important you are excited by what you do day to day, who you work with/for and the industry you have chosen to work in.It took me a little while to figure out exactly what direction I should pursue, lots of trial and error but it’s all worth it. You learn a lot about yourself in the process.
What has been your biggest career challenge so far and how did you overcome it?
Financial pressures. I was paid very little or nothing when I was interning in London, but I had to think of the bigger picture and how valuable gaining the experience was.Juggling part-time work, internship(s) and generally getting by in London was one of the most difficult times I've been through. Thankfully having some savings and a lot of self- motivation kept me going.
What type of mind-set do you need to pursue a creative ambition?
You have to work really hard, network and embrace any opportunity that comes your way. You have to be very focused and strong minded, passionate about where you want to be and remain driven even through the tough times at the beginning.
How do you stay motivated?
I am a pretty self-motivated person independently. I made a structured plan stating my aims and goals and developed a path for how I was going to get there. Talking to my mom helped a lot too!
What tips would you give for those trying to turn a creative career vision into reality?
Talking to others who were in a similar position to me was always comforting. You truly understand and relate to each other and why you're doing what you are.
Fed up with banging your head against a career brick wall? Need a new plan of action? Register today for my Creative Career Change Bootcamp!
“Success is a science; if you have the conditions, you get the result.” Oscar Wilde
So, woohoo, it’s a brand new year! What would you love to see happen to your career in 2013?When we start envisioning what we really want and begin comparing it to where we are now, it’s easy to become disillusioned. True success is a state of mind.Get your beliefs on side and you’re well on your way. The key is to maintaining your feeling of enthusiasm and empowerment!Here are 3 tips for maintaining momentum.
Set your own barometer
How long it takes you to succeed will really depend on what your specific goals are.It’s so important that you develop your own barometer for success.If you struggle to set yourself workable goals, then I highly recommend you watch out for my online Creative Career Change Bootcamp and pay close attention to Module's 4 & 8!
Boost your staying power
Having something to remind you of what you’re striving for can help give you the motivation you need.Reading relevant books, listening to talks online and subscribing to blogs and webinars can help you remain focused.
Make connections
Whether you’re trying to start a creative business or struggling to write your first novel, connecting with others in similar situations can also make a big difference.Mixing with people who understand your aspirations and key challenges is very important. Learning how others approach their work can be very revealing and can provide all sorts of fresh inspiration.
Interested in taking part in my online career change bootcamp? Sign up for my newsletter here and be first in the queue!
“A lot of people are afraid to say what they want. That's why they don't get what they want.” Madonna
Getting an understanding of what you really want is vital if you want to be successful in your chosen field.However, doing just that can often be your biggest challenge.If you really don’t know where to begin, I find it helps my clients to go right back to basics.In Module 3 of my Creative Career Change Bootcamp this is exactly what I’ll help you with! In the meantime, here are my top 3 tips on how to admit what you want.
Confront your desires!
Just how easy is it to share your career goals with others? Ok then, how about with yourself? Sometimes you bury your true ambitions because you’re afraid of ridicule or feel they’re out of reach.But not admitting it doesn’t stop you wanting it! So, pause right now and ask yourself what ‘work’ you would rather be doing.
It’s OK to ‘think big’
Struggling to identify where your true interests lie?Then ‘thinking big’ could be the technique you’re looking for to get started.Imagine there are 5 parallel universes with a version of you in each (told you we’re thinking big)!What career would each one have?What type of life would they be living? You are more than one thing.Open your mind and tap into your buried interests!
Feel your way
In addition to envisioning different roles, try writing down how you would like your ideal career to make you feel.Would you like a career that makes you feel joyful? Empowered? Enthusiastic? Recognising and drawing upon these feelings as you pursue your objectives, will help you become more discerning about your opportunities.
Once you have taken these steps, you will then be in a better position to begin refining your ideals into achievable goals.
Not too sure what to expect from a creative career?Olivia Heath, Web Writer at Reveal magazine shares the highs and lows of going after your dream career.
What was your inspiration for following a creative career path?
It all started with a trip to BBC magazines when I was in year 12 at sixth form.I was in a group of five and we had to create a glossy magazine and discuss production, design, costs etc.It was a fantastic insight and it was then that I got the buzz to have a career in the media industries.
What are some of the highlights of your job?
Going into work each morning and doing something that I actually love doing.Interviewing is the best part for me.I love speaking and engaging with people. I’ve interviewed actors, musicians and reality TV stars - it’s never ending.There are also a lot of nice perks. You get to attend red carpet events, parties and photo shoots, and receive some pretty cool goodie bags, so that’s always a highlight for me!
What has been your biggest career challenge so far and how did you overcome it?
It was always a challenge trying to find a job, but I just kept going.For some it’s easy and for others it’s a roller coaster.This industry is so competitive that challenges and obstacles are constantly being thrown towards you, but there’s nothing wrong with a challenge because it just make you more determined to succeed.It’s all about how you deal with it and what you do to overcome it.
How do you stay motivated?
It’s hard to keep motivated, but I always set myself goals and aims in life.At the moment I’ve got a pretty long list of everything I want to achieve!Having goals just keeps your mind in focus.I’ve also done a lot of work placements over the years in a bid to get more experience, get my work published and network with others.I’ve worked so hard that I always remember how much effort I’ve put into things, and that keeps me motivated.I’m a bit of a believer and achiever, so I’ll say if you want to achieve something then do it.No one can stop you from achieving your dreams.
What tips would you give for those trying to turn a creative career vision into reality?
Do your research, network and make yourself as employable as you can! This is a bit cliché but never give up - determination and persistence is crucial in this industry.Also, be creative, stand out from the crowd and remember that your first ‘foot in the door’ is just the beginning of your career.
Ready for the creative career you REALLY want? Why waste more time? Get your 'Go Get It!' guide here
“I am where I am because I believe in all possibilities.” Whoopi Goldberg
So, you’ve decided you want to explore alternative creative career options or enhance your existing path.Before you begin taking action (like participating in my 12-week online bootcamp!) it’s a good idea to set your expectations.Module 2 is all about taking stock of exactly what you hope to gain.Getting to grips with this will save you a lot of valuable time and energy by ensuring you are clear about what you hope to achieve.Here are my top 3 tips on balancing your expectations
Identify your priorities
What are you looking to change?If you enjoy your current job, but find it unfulfilling, you may not actually be looking to switch careers straight away.Perhaps you just want to spend some dedicated time pin-pointing your strengths and interests, then researching they type of roles or industries you could transfer your skills to.Remember, balancing your expectations is about deciding what constitutes success for you.
Show your dedication
Making changes can feel overwhelming, which can lead to procrastination.Ask yourself what could happen if you do take action now.Then look at what could occur if you do nothing.If what your future looks like if you take control is more appealing, then you need to make a contract with yourself.Intending to make a start over 3 months, reviewing your progress as you go along is enough to get you started!
Spoil yourself
Re-assessing your life and career is hard work. It’s important to decide how you’re going to reward yourself each week for your progress.It doesn’t matter whether it’s a new item of clothing, a meal out or a slice of chocolate cake!This helps break up your activities and reward you for your commitment.
Need help balancing your creative career expectations? Get your goal setting guide here
So, now you know what makes you tick, but are you really ready to go after it?Recent graduate and production freelancer Alicia Bailey, shares what it took her to break into the UK TV industry.
What was your inspiration for following a creative career path?
My inspiration for choosing this career started at an organisation which helped young people to develop television production skills and create content for an audience their age.It was then, at the age of 14 when I was faced with the question "What would you like to do as a career?" I suddenly came to realise that I had been practicing a career option all along.To this day I have loved nothing more than making TV.
What are some of the highlights of your job?
Being able to witness a production being made by a team of people and seeing what is achieved with the final product on TV.Experiencing different parts of a production and learning a range of skills on the job.Also, working with well-known talent!But you have to remember that TV isn't always glamorous!
What has been your biggest career challenge so far and how did you overcome it?
Establishing myself as a runner after getting rejection after rejection and failing interviews.At first this really put me down, but after a while I realised that this happens to many people in this highly competitive industry.So instead of letting it get me down, I began to think that each rejection meant it was not the right job for me and something better was coming.I used what I may have done wrong to work out how I could improve for future jobs that came up.Getting regular work in this freelance industry has also been a challenge.Networking with similar people on Twitter and in the workplace, helped me to gain advice and make contacts.
How do you stay motivated?
Knowing how hard I worked to get here, support from loved ones and thinking if I managed to get my first break as a runner, then I have it in me to continue striving for success in my career.
What tips would you give for those trying to turn a career vision into reality?
Do some research and work out the steps you have to take to get on the ladder; what skills are required, do you have to get a degree or are there other options like training schemes?Get work experience while you are studying to get an idea of what it would be like to work in the industry.Go to career insight days and networking events.You will receive advice you won't be able to find out on your own and meet people working in your chosen career.
Make a professional Twitter account. Social media is highly used by companies in all different industries - you will be surprised! It’s a great way to interact and network with employers in your field and to get involved in live Q & A's where you can ask those career burning questions.Stay focused, never give up and be prepared to work hard!
Need help moving your goals forward? Get your beating procrastination guide here!
“Money and success don't change people; they merely amplify what is already there.” Will Smith
To coincide with the January 2013 launch of my new, online Creative Career Change Bootcamp, I’ll be releasing a series of special blog posts.Each week will be themed around one of the 12 modules, all designed to help you get the career you truly deserve!
Module 1 is All About You….
Picking a suitable career path is all about knowing what makes you tick.However, you are not solely your job or career.What you choose is a reflection of who you are.If you don’t know what motivates and inspires you, then you will struggle to carve out a career that is in alignment with your skills and interests.If it’s not in alignment, you will feel frustration, boredom and even resentment.This can have a big impact on your happiness.Ready to delve in?Here are my top 3 tips for getting to know yourself!
Describe yourself
The type of career that is right for you is very closely linked to what you stand for.Knowing your personal values is key to this.Get a piece of paper and write down all the words you associate with your personality.Are you caring? Brave? Creative? The words you choose reflect your personal brand.It’s a great way to begin exploring your best career fit.
Identify your inspiration
Often clients I work with find it difficult to sum up their values.If this rings true, then this technique may work better.Think about someone who you respect or inspires you.It doesn’t matter whether they are famous, alive, dead or fictional! Whatever you choose is what you resonate with.What about this person are you drawn to? Make a list.What you identify are traits you already exhibit, struggle with or want to attain.
Ask around
Another option is to approach people you know and trust for feedback.Try asking your best mate what they like about you as a friend.Remember to focus on the positives, you don’t want it to turn into a slanging match!Compare the information with your own.Are there any similarities or surprises?
When it comes to re-assessing your career, reflecting on what‘s really important to you is a great place to start.
Need help pinning down what makes you tick? Get yourfree goal setting guidehere!
Think you don’t have time to
fit in your creative pursuits? Think
again!Teacher and writer Francis shares
her techniques for focusing on her creative goals.
To have a play performed at The Royal Court Theatre
How long have you have an interest in writing?
Always! I've always loved writing. And reading too.
And going to the theatre. I didn't really start to take it seriously until
about a year ago though.
How do you manage to balance your writing with the
demands of your day job/life?!
I work as a teacher, so it's early mornings, late
nights planning, marking and generally feeling exhausted. Sometimes it seemed
like I would never have time to sit down and write! But your time is what
you make of it - I wrote my first play in a week half-term holiday and it went
on to win a competition. I think about what I really enjoy and what I
really want and that motivates me to make time! It's not easy and sometimes
other areas of your life slip, but it's worth it! If I didn't put the time in
I'd feel like a large part of me was being underused.
What difference does it make to how you approach your life knowing that you
have made an outlet for your creative interests?
It makes me more positive! I don't get too stressed
about the little things at work because I know what is really important to me
is my creativity.
What was your 'light bulb moment?' The point where you absolutely knew
that you had to pursue your creative ambitions, no matter what?
I'm not sure I've had it yet! I love my
job teaching - it lets me be creative in so many ways and work with
incredible young people. I think if I was to solely pursue my writing then I'd
miss out on so many great daily fun things. For me it's about being able to do
both! You aren't just one thing in life, you're LOADS of things!
What has been your biggest challenge so far in
realising your creative ambition and how did you overcome it?
It's a really difficult industry, full of knock
backs and hold ups. Persevering through these can be really tough on your
self-confidence. Talking to people who have nothing to do with your ambitions
is a great way to get through these times! Reading a rejection letter from a
theatre is always put into perspective by talking to my friend who works as a
heart surgeon!
What has been you biggest creative achievement so
far?
Having a play I wrote performed at The Roundhouse
in London and watching my words come to life.
What advice would you give to anyone else who wants
to fulfil a creative ambition?
Work hard, be nice, be interesting, be interested
and always go that 10% more. Be patient and have many things in your life
that make you happy.
Inspired? Great!
What else would you love to do with your life? Let me know what’s stopping you...
There are numerous benefits to becoming your own boss, but it certainly isn’t the easy option!Creative Director, Hanna Lee Tidd shares advice on why it’s vital to know how to handle change.
Age: 22Occupation:Creative Director, Tiger Bam CommunicationsCreative ambition: For Tiger Bam to expand nationally and be the ‘go-to’ team for creative digital marketing and PR.
What was your key motivation for setting up your own media company?
It all happened by accident! At university twelve of us decided to set up a ‘mighty multimedia production hub’ that would potentially use different forms of media to promote talent in the city. As I’m sure you can imagine, with no funding and run by a large group of students with different opinions, this didn’t go very well! As the deadlines started to creep in, people realised there were easier ways to pass the final year project. In the end there were 3 of us and determined not to fail, we decided to stop trying to do EVERYTHING and just concentrate on what were good at.We composed three lists: 1) what we were passionate about, 2) what we excelled in and 3) what was currently missing in Birmingham. We compared the lists and set up a young, passionate and creative PR and Marketing agency that specialises in digital media.
How has following your creative ambition changed your approach to life?
I read a great quote recently that said: “Before order there is chaos.” We’re definitely still in the ‘chaos’ phase. I sometimes think I see a tiny glint of the illusive concept of ‘order’… and then something ridiculous will happen and we’re back knee-deep in chaos. It’s hard running a business. It certainly has changed me. I’m always in work mode. Eventually it will calm down, but I’m far too aware that the more you put in, the more you get out.
How did your friends and family respond to your creative career ambitions?
They’ve been quite supportive. My parents are very liberal and creative themselves, so they were never opposed to me pursuing a creative career – but I don’t think they expected me to start working 15 hour days for no money, whilst in my third year at university. It’s finally starting to pay off now though!
Why do you think young people are so drawn to creative careers?
I think creative careers are presented as far more accessible. Young people are exposed to creativity in all aspects of the media; it’s something that we’ve grown up with. I don’t think we’re necessarily more creative as a generation, but I do think that we have more freedom to explore our interests.
What type of mind-set do you need to pursue a creative ambition?
Don’t ever start to think that a creative career is an easy ambition to pursue. Never ever. The creative industries are hard. There’s always someone younger, more interesting and intuitive coming up right behind you. Don’t get me wrong, it’s so much fun and can be so rewarding, but at the same time you’re always on alert for ‘the next big thing!'
What has been your biggest challenge to your creativity so far and how did you overcome it?
The fact that we’re young and look it (I get told I look 15 on a regular basis)! Insecurities about age are exemplified when you’re working alongside corporate clients. I think people assume that we don’t know what we’re on about or even worse, that we don’t know anybody. I’m the first to admit that we’ve still got a lot to learn, but we’re extremely proud of our portfolio of clients and sometimes want to scream “OUR CAMPAIGN IS GOING OUT TO 4 MILLION PEOPLE IN BRAZIL” when somebody asks if we’re old enough to drive!
How do you stay motivated?
I don’t tend to get unmotivated. Things are moving so fast that I haven’t had chance. I do a lot of commuting, which can get quite tiring - I rarely have a day that doesn’t involve a 2 hour train commute. But I think I’d be more at risk of de-motivation if I was at home in bed all day.
What advice would you give to anyone who is scared to follow their creative passion?
My first instinct is to say; “Do it now! Just start! Even if you don’t know what you’re doing or where you’re going. Get the ball rolling.” But there are so many factors – it’s never as easy as that. If you’re scared about money, don’t quit your job just yet – just get experience and practice your skills. If you’re scared about failing, you’ve already failed by not following your passion.My advice would be to talk to as many people as possible - people are key! Write lists – split everything up into sections and deal with one bit at a time.
Struggling to decide if a creative career is right for you? Find out today! Click here to take the Creative Explorer Quiz.
Is there a special secret to running a successful business and balancing family life?An article in this week’s Grazia Magazine suggests perhaps not.So, in keeping with this theme, Adeline Sede Kamga, Publisher of FabAfriq Magazine shares her story on why she believes entrepreneurship holds the key to true personal and professional happiness.
Age: 35Occupation:PublisherCreative ambition:To close my eyes and produce a fresh issue of FabAfriq Magazine ever month!
What was your inspiration for starting your own publishing business?
I can’t keep a job. I am a DOER! I can’t stand people who do not know how to use opportunities given to them.I easily get bored with doing the same things and the economic climate made it possible for me to start this career. After my second baby, my company made more than 20,000 people redundant and I was approached with the offer. I took it and fled! I had started my project before and used it as fuel to add to my entrepreneurial ability.I love creativity. Unfortunately, the jobs I have done in the past were not creative, nor challenging enough for me.
What difference does it make to your life knowing that you have made an outlet for your creative interests?
If I say it is all milk and honey, then I am a big liar.Things are harder for me now and I find it very difficult to manage my work life balance.I have more sleepless nights and spend less quality time with my baby. However, I know this is temporary. So far, one benefit I can easily point out is that I do not have to rush through the morning traffic to clock in on time or sit in board meetings, thinking of decisions to benefit my employer.
What personal characteristics are needed to successfully pursue a creative ambition?
I think everyone has got the ability to be creative. Nothing defines “creativity”, as what might look amazing to me, might look totally useless to another. In my world, there are certain characteristics - quality, an open mind and good communication, negotiation and persuasion skills.
What has been the biggest challenge to your creative venture and how did you overcome it?
I am still under a lot of pressure and challenges. The biggest at the moment is to get FabAfriq Magazine to reach a wider audience. This is a work in progress. I am very thankful for all the people I have met and those who have helped us to spread the word. Hopefully, we’ll be able to overcome this within the next few years. In the meantime, we are doing our best to get the word out there!
How do you stay motivated?
By looking at the road I have just crossed. Every step is easier than the last one and I tell myself, “If you just crossed that road, then you can deal with the next one.”
Who or what do you look to for inspiration?
Many people have inspired me!Especially, my team, family and friends. They keep me focused and help me through. For inspiration, I also look up to people who have succeeded in making their dreams come true.It doesn’t matter at what level they are at in achieving it, what I look for is drive, consistency, persistence and the outcome of their effort.
How do you balance your home life and business commitments?
As mentioned earlier, it is hard for me to balance these two because I am in the initial stage if my business. What works for me is keeping aside some days for my kids and my husband. They always come first and I am there for them no matter what the deadline.
What advice would you give to anyone who is scared to follow their passion?
Passions are like sweet dreams.If you do not believe in it, you’ll be stuck doing the same things. Get up, get out there and do your thing!
Struggling to strike a balance between career, family and creativity?Don’t suffer alone! Click here to see what support is available.
How many people dream of having a more fulfilling career?Many yearn to use their talents within a creative setting, but never quite make the transition.As well as all the highs, it can also be a lonely, stressful path.Knowing where to turn for support can make a huge difference between success and failure.This week Liana Stewart filmmaker and Director of Step2TV, a social enterprise that supports emerging talent, shares her insights on the ingredients required to make a creative career work for you.
Age: 27Occupation:DV DirectorCreative ambition:The female Louis Theroux...
What was your key motivation for setting up your own creative venture?
Well, I can't take all the credit!It was Spyro Pyrgiotis, the Founder of Step2TV’s idea.It all boils down to helping people who are passionate about a tough industry -TV & Film.We set up Step2TV because we wanted to make a change and have a community that reflects that.
How did your friends and family respond to your creative career ambitions?
My family are my life.Anything I've always wanted to do, they have backed me 100% - so thanks mum & sis!
How has running your own business changed your approach to life?
Firstly, unfortunately you learn about the people out there who will use you.Then you learn about the people who are gems and are just as passionate (or crazy) as you are.I love people, but am much more weary now.
Why do you think young people are so drawn to creative careers?
I think young people are drawn to creative ideas because let's face it, an accountant doesn't sound anywhere near as exciting as a singer or film director.It’s all about being free to create your own world or vision.
What tips would you give for managing the process of turning a career vision into reality?
Firstly, you need to know your industry inside and out and don't rely on others to do that for you.Then master your craft. I started out a bit rubbish actually and it took me a while to gain confidence in my filmmaking ability...I'm still learning every day and still growing.
What has been your biggest business challenge so far and how did you overcome it?
The biggest challenge has been recognition and publicity.Getting people to like and know you is hard, especially when you have no funding and the only resources you have are word of mouth and social networks...but where there's a will there's a way :)
What type of mind-set do you need to pursue a creative ambition?
I think you need to be sure of who you are, what you hope to achieve and have a back bone.
What advice would you give to anyone who is scared to turn their passion into a career?
Get over it, you do it now or dream about it later...you decide.No one is going to get you there accept, that's right, YOU!
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This week I was lucky enough to be the inaugural speaker at a new networking event aimed at creatives who have turned a hobby into a business.The theme of the night was collaboration, with some very valuable discussions on the pros/cons and how working together on areas like fundraising, marketing and promotion can help to develop a fledgling creative business.
For all those who couldn’t attend, here’s a recap of my top five tips on how to make collaborations work for you.
1. Choose your collaborators wisely!
Be discerning and prepared.For instance, working with friends and family can save you time and money, but can also create a whole heap of problems!If collaborating with someone new, find out as much as you can about what they stand for, both in and outside of business, such as their background and values - look for common ground.Remember, that you’re building a brand and need to be selective about who you choose to align yourself with or you risk all the hard work you’ve done in building up your reputation going down the drain!
2. Be clear about what you're good at
How confident are you about where your strengths lie?Knowing this will make it more obvious where to focus your input.It will also help you identify any external skills you need to bring in.
3. Know what you want to gain from the partnership
Do the prep!Be certainabout how you want the other person to help you and how their input will add value to your business. Use this as a basis for discussions. For example, will joining forces with them:
Save you time?
Save you money or allow you to leverage more funds?
Give you access to their database of contacts?
Help you tap into their relationships with key industry players?
Sell their products or capitalise on their brand?
Enable you to use their expertise in areas that you are not so good at?
On the flip side, knowwhat you are prepared to offer them in exchange.True collaborations have mutual benefit.
4. Communicate, communicate, communicate!
Good business partnerships are like good relationships – open and honest communication needs to be encouraged.Don’t make assumptions or leave anything to chance.Best to speak up and plan accordingly!Be very clear about roles and responsibilities.If you’re coming together to work on a more formal collaboration or specific project, it’s a good idea to draw up a partnership agreement that outlines key areas like:
What each person is responsible for
Timescales
How you will deal with things like intellectual property and finances
What happens if someone leaves?
5. Learn to trust
This can be really hard at first, especially if you’re in business by yourself.But, there will come a point where people will start reaching out to you with options to collaborate or you may be the one that needs to reach out.Whether that be accepting an offer of investment, speaking at an event or delivering a workshop. Collaborating with others has wonderful potential to move your business forward, but you’ve got to be ready to take that step. The more confident you are about what you offer and where you want to take your business, the easier it will be to spot a genuine opportunity.
So, how has collaboration helped your business? It would be great to hear your experiences – good or bad and any additional advice!
Bad weather getting you down? Well, it was the saving grace for this weeks inspiring interviewee! Louise Broni-Mensah, Managing Director of online ticketing agency shoobs.com shares how one rain soaked day changed her career forever...
Age: 29Occupation: Managing Director Creative ambition: To continue to think outside the box and not be limited in my creative thinking
What was your key motivation for setting up your online ticketing venture?
After spending a number of years working in an investment bank, I decided that I needed to regain control of my time, my ideas and my growth. This motivated me to quit my job and start a business. The light bulb moment for the business idea happened after spending a rain-drenched afternoon waiting in the cold to collect event tickets. At that moment, I wondered why I couldn't just buy a club ticket online, from the comfort of my home. I soon realised there was a gap in the market as traditional online ticketing agents focus on large mainstream events and do little to support Urban events.
How did your friends and family respond to your creative career ambitions?
I have always been an ambitious go-getter, full of ideas, so it wasn’t too much of a shock to my friends and family. My family were slightly concerned about the idea of leaving my high paid job to start a creative business, but they conceded that I had tried it “their way” for a number of years and now it was time to fulfil my creative ambitions.
Why do you think young people are so drawn to creative careers?
I think we are all looking for the freedom to be who we are and not just a number. Creative careers give young people that sense of empowerment whereby, they can play around with their ideas in a respective environment. Non-creative careers, such as finance restrict you into following a set of formulas and limit your ability to fully shine.
What difference does it make to your life knowing that you have followed your passion?
Starting a business is hard work and you need to be resilient to succeed. However, it is a great feeling to be your own boss, have the opportunity to think creatively and actually see the results of all your work. Following your passion and not the “Jones” or “money” takes a lot of guts, but in doing so it sets you up to know that you can do whatever you put your mind to. That is an amazing feeling and it had made a tremendous difference to my life.
What type of mind-set do you need to pursue a creative ambition?
You need to be able to think outside of the box and not be limited by fear. The craziest ideas are often the most innovative and successful, so don’t waste time wondering about what people may think, just go for it and be a true visionary!
What has been your biggest business challenge so far and how did you overcome it?
Raising finance was vital for my business and without it the business would of struggled. Actually, acquiring the finance wasn’t that tricky, but it did take a lot of time and effort, which paid off in the end! I got some seed funding from the Bright Ideas Trust.
How do you stay motivated?
I have a clear vision as to what I want to achieve in my business and it is that goal that keeps me motivated, knowing I am getting closer.
What has been your career highlight to date?
Thankfully, I have many highlights in my career to date which include winning various awards, competitions and recognition by my peers. One of my proudest moments was being included in the Black Powerlist 2010 as one of the Top 20 most influential Black people under 40s.
What advice would you give to anyone who is scared to turn their creative passion into a career?
Go for it! Remember nothing ventured, nothing gained!
Inspired by Louise’s story? Have the courage to do something you’re passionate about? Is a great business idea right under your nose?Find out! Click here for a complimentary coaching session!
Don’t know about you, but I’m definitely spotting some key trends in our creative entrepreneur stories! The message I’m picking up is this - be prepared to understand your motivations, take calculated risks and stick by your ideas.No stranger to this process is talented fashionista Pam Cheema, whose idea for Frock On Vintage started with a trip to Africa. A few years later, she has a store, online boutique and an outlet in Topshop Birmingham Bullring!Here, she shares the secrets of her success.
Age: 28Occupation: Director of Frock On Vintage and StylistCreative ambition:Literally taking each day as it comes!
What was your key motivation for setting up your own fashion business?
Spending time out in Kenya doing charity work with the Masai back in 2007.I worked with street children, AIDS and HIV victims and taught English in severely impoverished schools.I took so much away from the experience; it made me see just how precious life is and that I needed to pursue my dreams.I initially began my new venture in my spare time, whilst juggling my full time job in TV.I ran a stall selling vintage clothes every weekend at The Custard Factory and did fairs across the UK.The feedback I was getting from customers was amazing and it gave me the confidence to quit my 7-year career in TV and take the plunge and set up Frock On Vintage.
Who or what do you look to for inspiration?
I am inspired by the people who are not afraid to make a statement with what they wear and are not fashion slaves!Most of these people are the ones who wear vintage and are not afraid to think outside of the box when it comes to embracing their own personal style.
How did your friends and family respond to your creative career ambitions?
I am really lucky to have an amazing family and group of friends who support me 150%. They can see how much I love what I do and how dedicated I am to keep moving up the ladder and growing the business.The love of my nearest and dearest is important to me because it’s one of the key things that keep me ticking and motivated.
How has running your own creative venture changed your approach to life?
It’s made me more focused than ever and helped me realize the importance of doing what you love.I believe too many people get ‘stuck in a rut’ in their jobs and lose sight of what really would make them happy. Running my own creative venture has shown me that if I put my mind to anything in life and work at it, things can become a reality.
What tips would you give for managing the process of turning a creative vision into reality?
Be clear.Know what you can bring to the table and what sets you and your business idea apart from anyone else’s! Expect the journey to be tough, but exhilarating.
What has been your biggest challenge to your creativity so far and how did you overcome it?
I have to struggle to "rein in" my creative ideas.Sometimes when I'm in the middle of developing one idea, I get a new brainwave and it’s so easy to get sidetracked.I try and keep super organized as a way of overcoming this so my mind is as clear and I note all my ideas, but it’s tough when I'm constantly running around like a mad-hatter!
What type of mind-set do you need to pursue a creative ambition?
The key is not to worry about being successful, but to instead focus on what you enjoy – and the success will naturally follow.If you do work that you love creatively, and work that fulfills you, the rest will come.
What advice would you give to anyone who is scared to follow their creative passion?
There is no right or wrong type of person to run a business.I would say stay original - a niche product in the market will far out perform something copied. I also think that having faith in your product is also fundamental, be confident about what you have to offer. If you are determined and prepared to work long hours, then you have the ingredients for success. Jumping the first hurdle is the hardest thing, but after this things do become easier.Being committed and motivated is also very important…. ‘Rome was not built in a day’, as they say!
Are you confident about what you have to offer?Have you ever returned from holiday determined to make positive career changes?What’s stopping you?Find out! Take my Creative Explorer Quiz here
How important is it to have a creative business niche based on something you value?This week, Ben Meaker from award winning ethical and environmental production company Nice and Serious, shares his motivations for starting up and how being different got his company noticed.
Age: 26Occupation: Director and Co-Founder, Nice and SeriousCreative ambition: To bring sustainability to life.
What was your key motivation for setting up your own production company?
I set up Nice and Serious as I wanted to engage people in environmental, social and ethical issues. I felt that film was the best way to inspire people to make a positive difference.
How has following your creative ambition changed your approach to life?
I strongly believe that ‘good’ creative (and by that I mean eye-catching, jaw-dropping work about issues and stories that really matter) is the only way to engage people in this fast-paced, throw-away society. Simply telling people what to do and why to do it just won’t cut it anymore. You need to blow their little cotton socks off with mind-blowing creativity.
What are the main benefits of starting your own creative business?
There is an absolutely barrel load of benefits to starting a creative business, too many to list here that’s for sure. For me though, I suppose the two main benefits of ‘doing your own thing’ is that you can build a company around the values and principles which are important to you and have a positive impact on the world we live in. The second point I wish to make is that a creative business is an entity in which you can inject as much (or little) of your own personality as you want to. I believe the more of yourself that you put into it though, the better – you have a unique personality and so should your business.
What type of mind-set do you need to pursue a creative ambition?
It’s all very well being a creative genius, but if you don’t have any clue about finances, you could find yourself in a bit of a pickle. Make sure you tap into the left-side of the brain from time-to-time. I know it’s not pretty, but you don’t have to be a rocket scientist to calculate your breakeven point, find out how much money you will have left in the bank at the end of the month, etc. It’s not all about gross margin percentages and other business gobbledegook. Start off with the basics and work your way up into the accounting and financial stratosphere. You’ll then have no problem developing a creative and successful business.
What has been your biggest challenge to your creativity so far and how did you overcome it?
Working with non-creative people can be a real challenge sometimes. You may have a great idea or know what looks best, but what if your client is fixed on something else entirely and refuses to change their mind on a creative concept?For example, I found the best way to get around this is to do what they say (they are the client after all!), but also to show them what we had in mind initially. More often than not, they will go with your suggestion. They just need to see it first, as they don’t have the creative foresight to imagine how a particular concept could look in reality.
How do you stay motivated?
By drinking lots of coffee! No, really. The other thing that keeps me going is that our work is all about things that I really care about – environment, people, ethics, etc. I don’t think I’d have the same degree of motivation if I was making a film about shampoo or dog biscuits, put it that way!
What has been your career highlight so far?
I think one of the most defining moments in the history of Nice and Serious has been moving out of the spare room in the shared house I was living in at the time, into an official office space. That was two years ago and we’ve moved again since, but I still remember the feeling when my commute was more that a simple jog down the stairs! It really boosted my confidence at the time, as I felt that Nice and Serious had finally turned from a somewhat ‘cowboy’ operation, into a legitimate enterprise! More recently though, we’ve just employed our 10th member of staff and for me, this felt like an incredible achievement.
What advice would you give to anyone who is scared to turn their creative passion into a career?
Don’t be. I could fall into the trap of spurting out clichés such as “follow your dreams” and “nothing is impossible” (trust me, I’ve heard that a few times). I believe that if you’re good at something, feel passionate about it and are willing to put in the hours, you’ll be able to turn your creative passion into a rewarding career….
Isn’t it inspiring hearing how Ben’s company has grown over such a short period? What about the idea of injecting your personality into your business? Would love to hear all your thoughts and experiences!Like the Creative Careers Coach blog? Click here to also show your support on Facebook.
Just how do you deal with that niggling feeling that something is just not right with the direction you have chosen?
This film focuses on Brooklyn based fiction writer turned knife maker Joel Bukiewicz.It was brought to my attention a few months back and popped into my mind again after a recent conversation about coping with change.
What struck me about Joel’s journey is how he managed his transition from disillusioned writer, to in demand knife maker.So, with his story as inspiration, here are my top five tips for adjusting your career focus:
1.Be receptive
Fear of loss when things haven’t gone well can produce real panic and desperation.If you try to create something positive from this mind-set, then you risk creating more deficiency. When you feel like this, taking a break is a good idea. Meet up with friends, get out in nature.This restores your energy and lets new inspiration flow. If you know you are creative, use this time to experiment. Enjoy play and recreation to find the best channel for your talents.
2.Set your intention
Use the new information that comes to you to set your intention for your future actions.Be very clear about what consequences you desire as a result of your work.Defining your intention gives you focus and passion. Become fully conscious about what mark you would like to make.You then become more receptive to new opportunities.
3.Embrace your mistakes
Be prepared to put the time in. You learn through experience.Mistakes are all part of perfecting your craft.Every single person on the planet, who is successful at doing what they love, was once a novice. Make peace with patience and determination.See it all as a test of how serious you really are.
4.Trust your intuition
I don’t know about you, but I noticed quite a few coincidences and ‘lucky’ breaks in Joel’s story!At first glance, he just seemed to be in the right place, at the right time.He put in a lot of work, but had no idea that it would become a successful business with a year long waiting list or that he would be heralding in a new American food movement!Or, did he? The subconscious mind has a wider perspective.He clearly felt a compulsion to make knives and would have done it regardless of whether he was successful or not.He was not prepared to do this with his screenwriting.The message seems clear - if it feels right, do it.Chances are you’re onto something.
5.Remember, no man is an island
Humility is important to success.Recognise where the true richness lies.Be open to connecting to likeminded people and accepting help. This is another way of creating more opportunities.Mixing with people of similar intentions, helps accelerate your mission.The more resolute you are in your ambitions, the easier it will be to open your heart to trust others and let them help you.
So, if you feel like your best laid plans are beginning to go awry, it may be time to let go. Click here for information on how Creative Careers Coaching helped these ‘lucky’ people get back on track.
One of the issues I often hear from clients is how to integrate artistic vision with business know how.This week, Ort Cafe community art entrepreneur Josie Reichert shares advice on balancing the two…
Age: 25Occupation: Art and Community Cafe OwnerCreative ambition: To sustain the business and expand the cafe to include a bigger art gallery.
What was your key motivation for setting up your own creative venture?
I studied art and philosophy and there were many reasons why I did not want (or could not) go into a straightforward artistic career. I have little experience in working in an art or gallery setting, have no interest in teaching or running workshops and I am not good at networking.I wanted to make things happen, not wait for people to come to me.So when I met my current business partners I found people with a similar mind set and other skills that put together, seemed perfect for the kind of venture we were planning. As we had no experience in running a business we simply went into it with naivety and excitement. We were never scared of failing. The only thing we kept in mind was to not amass debts. Making a fool of ourselves was never an obstacle.
Who or what do you look to for inspiration?
My parents have always been supportive of everything I do. They taught me two important lessons; 1) Follow your heart and only occasionally check with your rationale and; 2) don't have kids too early. Because of their history they did not lead the life they would have liked. They always told me to go for opportunities, try things out and move on. So when I suggested the cafe idea they were supportive. We always knew that we wanted to support people in the community.For that you need to be open minded and simply nice to people.I have seen this in several people we met during the research period.The nicer they were, the more likely I would be to recommend them.
How has running your own business changed your approach to life?
I am very confident now that I will never again go into the role of an employee.Even if this venture fails miserably, then I'll just start something else. I have realised how much easier it is to start your own business and how much support there is out there.It is hugely rewarding to do something you enjoy doing, rather than a job you just do for the wages.You can also give back a lot more that way too. I have never worried about finances, although I am now more aware of accounting and the importance of keeping an eye on the figures. There are so many sources of income: fundraisers, charities, funding, selling things, making and selling things, raffles, games, auctions. I would have never thought of these as money makers, but they are great ways to raise awareness of your project and to gather money. Finally, I think I feel like I have achieved something big and although I am very tired and over worked a lot of the time, I am also really happy and proud of what I have done. Sometimes I think, even if the rest of my life is terrible, at least I have done this and will always be able to look back to it.
Why do you think young people are so drawn to creative careers?
Because they are naïve! So many people talk of opening up a cafe or a bar, but many stop there.The reason we went through with it is because we simply did not know any better. We had no money to begin with and we had no one reliant on us - like children. The younger you are the more willing you will be to take risks. If you over think things, you will never do them. Also, people who like being creative and are good at what they do, will be more likely to follow this dream at the start of their life. A lot of people struggle to find a business plan or idea in their creativity and have no idea how to generate money. So people can be put off by those constraints.
What tips would you give for managing the process of turning a career vision into reality?
Do a lot of research; ask around, contact people who have done similar things etc. Although you need to be adventurous and a bit of a risk taker, you also need to know exactly how you will go about it. Knowing laws and legislation beforehand will save you time and money. You need to get people interested into your ideas. Talk to people, at the pub, call people up, start a blog, a Facebook page, hang up posters, be out there and get people interested. That way, you might get an insight into how good your idea really is and if it is viable as a business.
What has been your main business challenge so far and how did you overcome it?
Luckily we have not faced any real challenges yet. I am sure they are still to come. The hardest thing for the moment is the amount of work we do. We probably work 60 hour week; cooking, serving food, organising events or running errands.It is tiring and can get a bit too much. We try and use volunteers as much as we can. We also talk to each other a lot about how we are doing and worries. Sometimes worries and thoughts can be worse than a pile of washing up, as the latter has an end. I think you need to find a balance between being hard-working and driven and being human and needing breaks. It's a fine line and no one wants to seem like a wuss or a complainer, but sometimes you just need to take a day off.
What type of mind-set do you need to pursue a creative ambition?
You need to be hard-working, focused, a little bit manipulative and very excited about your idea. With the right mixture, people will take you seriously. Usually people are full of ideas and what they need to do is sit down and write down what makes this idea a business idea or a career and how it can be sustained. I think every creative person should write a business plan, even if just for themselves. It will give you an idea of where your strengths and weaknesses are. Am I in the right place? At the right time? Are people interested? How do I fund my idea? How do I get volunteers/ staff? Who can support me? Who could sponsor me? You need to be practical about these things. Being creative does not mean being the crazy artist that is socially incapable.Find your strengths and use them and find other people who can help you with your weaknesses. You just need to believe in yourself and your idea. Then, go for it without over thinking.
What advice would you give to anyone who is scared to turn their passion into a career?
Talk to people who have done it. See how they did it and ask them questions. This way you might find out where your worries lie. Someone scared of making debt, could keep a part time job at the beginning to feel safer. If you are worried about how people will take your idea, then just ask around. Tell people; "this is what I want to do - what do you think? Would you be interested?” People are very easy to approach once they had a few drinks at the pub! They will happily tell you about anything, so that could be an easy way to get an insight into people's preferences. I think the biggest mistake would be to stay at home and worry about it and then go back to a job you dislike. Either, find a better job or throw yourself into a creative career all the way.
Inspired by Josie’s story? Why not find out which stage you’re at in terms of achieving your creative ambitions? Take my Creative Explorer Quiz here
For inspiration this week we’re back to the bloggers! So, let me introduce the lovely Farrah Gray.This beauty PR and former Calvin Klein professional makeup artist, reminds us just what an important tool blogging can be when it comes to getting noticed in your dream creative profession.
Age: 29 (+1) lolOccupation: Beauty PRCreative ambition: To own my own beauty product/range
What was the main motivation for starting your blog?
The honest answer? To help me get a job in beauty PR. I have always worked in PR, but my passion has always been beauty.I applied for every beauty PR position available, but nobody was willing to take me on because my PR experience was all corporate.When blogging was fairly new to the UK, some of my girlfriends (who always come to me for beauty advice), suggested I set up a blog because there were not many UK beauty bloggers. I used this to my advantage as an online portfolio, to shout out at companies or (whoever was reading) "look, I love beauty, I have knowledge AND I can write about it." It worked!
Who or what do you look to for inspiration?
My sisters first and foremost because they are so creative and talented (they have their own jewellery brand, Jewel Heritage). Other blogs too, I love Business of Fashion, High Snobette, British Beauty Blogger, The Gloss Goss, Ugly Mely.
What difference does it make to your life knowing that you have made an outlet for your creative interests?
I have met some amazing people and great contacts, it also feels so good when I have emails from readers telling me that they are so glad they stumbled across my blog and helped give good advice/recommend good products.
What tips would you give for managing the process of turning a creative vision into reality?
Allocate time and you have got to have some passion, which is so difficult when you have a day job.However, a lot of bloggers have made a business out of their blog by sponsored posts and advertising. I would rather not clutter my blog with a load of adverts, so my blog is still a hobby.I also only write about things I love and recommend.Oh, also, get on twitter, great place to network.
What has been your biggest challenge to your creativity so far and how did you overcome it?
With the massive overnight increase in beauty blogs, I feel like everyone is writing about the same thing, so I have to work hard at finding new angles to make my blog different.I also have four dogs who need a lot of attention, which further limits my creative writing. So, now, when I walk my dogs, I use that time and fresh air to come up with ideas for blog posts.
How do you stay motivated?
Knowing that people are actually reading my blog makes me so happy!
What type of mind-set do you need to pursue a creative ambition?
Ask yourself, how bad do you want this? You have got to be passionate and want it so bad it hurts!
What advice would you give to anyone who is scared to follow their creative passion?
What have you got to lose?
Has your blog opened career doors for you? Or, is it simply a way to share your creative insights and inspirations? If you’re passionate about achieving your dream career and need some help to get started click here
One of the most common issues I come across from people struggling to get started on a creative venture is that they simply don’t have the time or knowledge to make their career dreams a reality.There is no doubt that it can be challenging to balance existing work and family commitments around gaining new skills. However, there are people out there doing just that!Inspirational mum Nicky Clarke used her experience as a parent to spot a gap in the market and launch an exciting publishing career…
Age: A lady never tells ; ) xOccupation: Editor-In-Chief of JUNO MUM Magazine / Over-time mumCreative ambition: To emulate my creator What was your key motivation for setting up your own online magazine?
I didn't want to constrain my opportunities to just those that were offered to me.Iwanted to determine my own boundaries and future.I wanted to be a better, more amazing role model for my terrific daughter, I wanted to blow the ceiling on my earning potential. I absolutely HATED the dry, frumpy mother & baby magazines that were on the market and saw a bellowing gap waiting to be filled and thrilled :) P.S. JUNO MUM will be in print October 2012!
Who or what do you look to for inspiration?
Gosh.All the everyday, well known and yesteryear strong, amazing women I'm lucky enough to know/know of.
How has running your own creative venture changed your approach to life?
I believe now more than ever, that life is what you make it.You create your own luck (quoted from an article I recently wrote about Kirsty Henshaw - the young frozen desserts mum from Dragon's Den).I'm more confident and more fabulous because I study confident fabulous people and a little bit of it rubs off... Really! Lol... I've faced things I secretly feared like sales - you should see me know and I'm excited by life every single day :)
What tips would you give for managing the process of turning a creative vision into reality?
Believe in yourself.Be epic.Take all well-meant critique seriously... Even if it's not what you want to hear - churn it around and eventually you'll discover what you need to take from it and how.Surround yourself with amazing people.Pray.Take time out.I used to work at my day job all week and work from 5am-7am everyday on my venture before my daughter awoke.We'd get ready for work and nursery, then at the end of the day, I used to work until late into the night too... And then when my daughter was asleep at weekends.If you apply yourself whole-heartedly, you'll be surprised what amazing ideas/solutions will magically occur to you over the weekend when you've been strict with yourself and made yourself take a break, clean the goddamn house, go out into the world and have some fun with your child/friends/family... Your mind and spirit needs space and commitment in equal measure to produce the really exciting creative stuff.
What has been your biggest challenge to your creativity so far and how did you overcome it?
I designed the JUNO MUM (was Juno Lucina) logo!My designer didn't like it at first so I had to believe in myself to hold my ground and insist that we try it.I also designed our website, my first business cards and flyers and styled and sourced the children's shoot in the promo issue.All of this was new to me, but I knew I could do it.I mean other human beings do this stuff every day, so why can't I?I researched everything I needed to know online and went for it.
How do you stay motivated?
I love what I do.It interests me naturally.It's not an effort.I don't work on being motivated at all.
What type of mind-set do you need to pursue a creative ambition?
We’ve all heard it said many times before: Don’t be afraid to be different! But is it easier said than done?
As teenagers many of us naturally experiment and display our creativity.We actively develop and project a self-image that may well be at odds with the rest of society or common opinion.But as we grow older, having the confidence to do this on a continual basis can become much harder.
I’ve had many clients who feel a real sense of conflict when it comes to presenting their take on the world.Questions pop up such as, ‘what if people don’t like my work?’, ‘I’ll never be as good as xxx’ or ‘I thought my work was great until they told me they hated it!’
The issue for them is handling feedback and the ensuing self-doubt.How do you find the confidence to put your work/ideas out there and keep going, even if others aren’t supportive?
With this in mind, here are my top five tips for dealing with criticism, whether that is your own ‘inner critic’ or external ‘haters’!
1. Know what matters to you
If you’re going to put all your time and energy into a creative project, it needs to be enjoyable.Pleasing yourself is therefore key.Avoid totally relying on external validation.Know your motivations and create your own barometer for success.For example, look at actors/actresses.They can go from making an O